SOLUTIONS BY THIRD PARTIES
When we started researching to create this project, we looked for companies that had the same goals and objectives in order to take inspiration to create this brand. There are a lot of brands we could choose to write about but we ended up talking about Lush, Urban Decay, and PETA.
Lush not only uses fighting animal testing as a slogan but it actually practices it and works towards making a change. They’ve been working against animal testing for decades and they “only buy ingredients from companies that don’t commission tests on animals” (Lush, 2018). that focus on projects that show alternatives to animal testing. This is how they spread the word globally while giving others the opportunity to help.