M6_P1_EN M6_P1_EN | Page 22

Part 1: Getting Ready for Negotiations Phase 4: Beginning of the business relation An effort must be made to keep the relationship alive and functioning. The first step is to appoint a person responsible for the client or the market, who will be the contact person and the person in charge of all operations. Recommendations:  Keep in mind that your business partner can only work well if you are a good supplier.  Always look for a win-win situation.  Budget additional promotional activities, if you want to grow the business.  Be sensitive to cultural differences. Export Platforms | Module 6: Making the Sale 20/11/2019 | 22