CONNECTING WITH PROFESSIONALS
5
TIPS FOR CONNECTING
WITH WORLD-CLASS
PROFESSIONALS
EVERY businessperson needs allies.
That’s why successful industry experts,
authors and consultants don’t operate in
a silo; they have a following and tribe that
surpass company and industry lines.
These allies have influence, and
befriending them can provide endless
benefits for your business, as they have
for mine.
Building relationships with influencers
is never a one-and-done deal. Earning
introductions and respect takes hard work
and careful planning. But when you forge
meaningful connections with important
20
people, you’ll get help on projects, meet
new allies and get introduced to groups
that will raise your profile.
Here are five ways to make connections
with world-class professionals based on
my own experience:
1. Become Known As An Expert
VIPs don’t want to waste time when
networking. They would much rather
learn something from interacting with
you. That’s why it’s crucial to find your
niche and dominate it.
You need to create great content and