Luxury Hoteliers Magazine 2nd Quarter 2020 | Page 24

OLD EDWARDS INN, HIGHLANDS, NC The mountain resort has brought their on-property programming online with the launch of a #ResortRemotely guide. To help feed resort inspiration to those at home, the property’s Instagram channel will offer a daily rotation of tips that showcase “how to resort” featuring recipes from property chefs, golfing tips, local musicians and interior decor advice on everything from how to layer patterns for an ultra-cozy effect to foraging your own decor from the natural outdoors. 24 ILHA MACARTHUR PLACE HOTEL & SPA, SONOMA, CA TRANSPORT TO TURKS & CAICOS WITH VIRTUAL OFFERINGS Anytime is “Island Time” as The Palms and The Shore Club, sister properties in Turks & Caicos, are bringing the healing Caribbean vibes to your home through virtual experiences. Think: virtual sunsets over award-winning Grace Bay Beach, digital cooking lessons and at-home cocktails by Executive Chef, Virtual Yoga Classes and DIY spa treatments from the resort’s spa director. Escape to the tropics through your senses, while we dream of our next dose of travel to the Caribbean. Follow along on social by visiting @thepalmstc and @ theshoreclubtc. BOBBY HOTEL, NASHVILLE, TN Created exclusively for Bobby Hotel’s social channels to keep spirits high during this challenging time, the music-centric Nashville hotel launched Bobby’s Stage — a virtual concert series featuring “studio-athome sessions” from local singers, songwriters and musicians, as well as a host of Spotify playlists for every mood. Found in Bobby’s ‘Keep it Playing’ Instagram Story Highlight, discover the sense of Music City at home with three curated playlists, including Bobby Summer Concert Series, which is inspired by its signature annual rooftop events, A Weekend of Rock ‘n’ Roll and, in partnership with Westin Nashville, Zen Afternoons. In addition to the playlists, find sounds from local talent through its #KeepItSpinnin campaign, featuring 1-3 minute songs aiming to “keep the music playing” in Music City (playing into the larger city tourism campaign). MacArthur Place Hotel & Spa is bringing its hospitality and a taste of Sonoma into your home virtually through wellness, playlists, cocktail recipes and MacArthur Market, featuring a curated selection of the luxury home goods, wellness products, hotel amenities and textiles that guests normally experience at the boutique hotel. Typically held in iconic Sonoma property’s Coach House, MacArthur Place is offering complimentary digital Yoga Sessions with Andrea Bogart for those in need of some mindfulness. For those looking to mix it up, The Bar at MacArthur is featuring select recipes of its signature cocktails such as The Forager, Juniper & Thyme and MacArthur Mule on its social channels to be created and sipped at home. Recreate the sounds reminiscent of MacArthur Place at home with the property’s Spotify playlist, featuring artists such as Fleetwood Mac, Grateful Dead and Peter Frampton.