8
WAYS
TO ENSURE THAT YOUR
CLIENTS REMAIN HAPPY
AND LOYAL
By Kacey Bradley
There’s no better resource for your business than
customers who come back. For one thing, it’s cheaper
to retain their business — you don’t have to entice them
with deep discounts, nor do you have to spend money
to market to them when they already love your brand.
Plus, it’s great for your business and its reputation when
you have loyal customers who not only come back to
visit but sing your accommodation’s praises to their
loved ones who need a place to stay, too.
Your focus, then, should be on bringing your clients back
again and again. Here are eight tried-and-true ways
to build a customer base that’s both happy and loyal
enough to do so:
14 ILHA