LOWRANCE SOUTH AFRICA Lowrance 21 | Page 20

BRAND AMBASSADOR GUY LE MEME We are delighted to feature our newest Lowrance Brand Ambassador - Protea Spearfisherman and SA record holder, Guy Le Meme – a total Lowrance fan, who unashamedly admits that his unit is one of his “closest companions”! So much so, he even takes it overseas! But more later… Like many Durban born and bred youngsters, the sea has played a major role in Guy’s life and therefore so has Lowrance products! During a “boy’s weekend” in the Transkei, this avid seaman, diver and crayfisherman was given a speargun by one of his mates – kickstarting his lasting passion and successful fishing career.” A couple of years later, Guy (aged 26) bought his first boat – a Fibretech C-Ski with a 40hp Yamaha motor – which was equipped with an old black and white Lowrance fishfinder (no GPS) and he’s been a firm “believer” ever since! “I’ve never considered other brands, simply because Lowrance units are so user-friendly – even for someone who’s not a gadget guy. Whether you change or upgrade to more advanced models, they all follow the same easy- to-use pattern.” He said. “Once you can operate a Lowrance unit – you’ll easily pick up how to use any of their models. Other brands virtually take you back to the drawing board when changes are made – and they’re simply too complicated.”