4. Plan & Attack
Layout a marketing plan, make sure the whole team is on the same page and execute. Whether it is a Black Friday sale or a new product, execute it.
5. Know what is popular
It is important to know what is popular on social media. what are people talking about? Find a way how you can get your product into the conversation.
6. Monitor Profiles
If you are not controlling your profiles yourself, make sure you are monitoring the person who is. Not saying you have to breathe down their back on every post, but make sure they are puttting up appropriate information. Also make sure nobody has hacked into your profiles.
7. Create a Buzz
Start something that will get people talking about you. Hashtag campaigns are a good way to start trends about your comapny. Make yourself known!
8. Respond
Respond to your customers and fans. They may have some helpful insight to how they feel about your business. Let them know that you hear what they have to say.
9. Focus on the Brand
Keep all post focused on the brand or making a good name for the brand.Do not stray away from the purpose of having a social media comapaign. Do not post anything that could hurt your company.
10. Stay Drama Free
Do not get into any social media confrontations. They make you look ignorant and insecure. Stay focused on attracting followers and building a good name.