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Marketing Plan Schedule for Implementing the Marketing Plan
1. Branding the social start up, product / service
2. Creating marketing communications messages: a. The elevator pitch b. The longer message 3. Identifying marketing channels 4. Creating a plan for each marketing channel 5. Setting up social media tools( if applicable); c. Facebook d. YouTube channel e. Twitter f. Linked In g. INSTAGRAM h. Include any others that are relevant to your social start up 6. Setting up and attending networking meetings and events 7. Creating a website( if applicable) 8. Creating promotional print materials – posters, brochures etc 9. Writing press releases 10. Attending exhibits, trade shows and other events
– list these in detail here 11. Identifying routes to market 12. Creating a plan for each identified route to market
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Additional Expertise Required
Additional Expertise Secured
TOTAL COST
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