‣ Sales Tips for your consideration ……
� Practising and using the elevator pitch to explain the social start up � Dressing in a way that reflects the ethos, values, vision and mission of the social start up as you are representing the social start up and its members. � Speaking confidently about the social start up and its achievements. � Speaking naturally, spontaneously, and effectively without having to use notes. � Being creative and excited about the social start up and the product � Sharing real customer / member stories, feedback and testimonials � Telling the story of the social start up in an engaging way so that your potential customers / members are left wanting to know more. � Using Social Media and a website � Using print marketing and designing creative posters, flyers, brochures. � Inviting everyone supporting the social start up and the EPG to stalls, fairs, food markets, exhibits, special events etc. Surrounding themselves with supporters will give the participants ‟ stall a real positive buzz which will attract others to it.
� Making the stall or stand eye grabbing and noticeable to draw in potential customers. Recruit an artistic team member to work on a design for the way the stall will look.
� Having a selection of the products to trial and sell and to run regular demonstrations / tasters showing the product.
� Offering memorable give-aways such as coasters, magnets or pens to those who visit the stall and whether they buy or not.
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