Life Magazine: Marketing Essential Edition April. 2014 | Page 7

Buffer- The ultimate social network management tool Now that we all know about the fundamentals of managing each of the popular social networking sites, it is time to manage them efficiently. Very often we will find it a hassle trying to post in multiple different sites and also wanted to post at different times. Buffer will be the solution for you. The most noticeable feature of Buffer will be the ability to manage multiple accounts at once. Besides, the application recently added a feature to allow users to customize their schedule to preset the posting to be shared on the desired time. The added feature became a big bonus that boasts the ability of this application. Imagine that you are working on a marketing campaign that you have little time to spare; the application will make your life easier by sharing the preset custom scheduling to share it at the desired time. ! Internet language- To get involvement through Internet is to speak THEIR language Things changes, it is the ultimate rules of universe. Things changes even quicker and at a more volatile speed on the Internet. Internet language starting to emerge in the last decade, the way people communicate on social media have been quickly evolved in every aspect. From the rise of texting language such as LOL(laugh out loud), TTYL (talk to you later), xx (hugs & kisses), the abbreviation of a new trend of language is also crucial in creating effective commercial on social media. In other words, it is the key to connect with the social media audience. Speak what they speak and you will have effective reach to your targeted audience. 
 ! Let’s look at the example from the trendy YouTube Channel Video Title… ! ! 7