Section 4 : Our Relationship with Customers
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We ensure that our advertising is honest and accurate .
We have a large footprint in the marketplace as our products and services touch millions of lives annually . Our marketing and sales efforts must reflect the Company ’ s high ethical standards and be truthful , understandable , and in compliance with laws and applicable industry standards . Our advertising and marketing must always be true and never misleading or deceptive . We must always deal fairly with customers and never gain an unfair advantage through manipulation , concealment , abuse of private information , misrepresentation of facts , or any other unfair business practice .
All descriptions of our products , services , and prices must be truthful and accurate , meaning we must :
• Market in a truthful , accurate way , never through deception or exaggeration
• Make only fair , fact-based comparisons between our products and services and those of our competitors
• Never overstate or misrepresent the features of our products or packaging
• Never use misleading or untruthful statements in our advertising or promotions
• Never intentionally mislead with incorrect or incomplete information about our products or anyone else ’ s products
We set the highest standards for our products and services .
We are committed to ensuring that our customers can trust our products and services for their reliability , quality , and outstanding performance .
The simple rule is to sell only products and services we can be proud of .