Leading Women Entrepreneurs Magazine 2017-Entre_magazine-online | Page 16

EMPOWER What I’ve experienced in interviewing many of the women in Leading Women Entrepreneurs’ Top 25 is that they don’t want to seem boastful or seek authority status. However, when they see other women come to the forefront to receive an award or participate as a thought leader, they then have reason to say, “That can be me, too.” – Ken Krysinski, managing partner, Socialfix Media Women often go unnoticed and uncelebrated. I think there has to forever be increasing visibility for women so that we are respect- fully identified and acknowledged. Otherwise, we continue to I run the risk that men at the top will state, “There were no qualified women for the job.” – Dee Marshall, certified coach, f equality is the issue, why single out women? After all, there are few – if any – organizations that strive to increase the visibility of men in the media. The fact is, women face a unique set of challenges in both their personal and professional lives that men often do not, including a plethora of stigmas in which to overcome. The numbers alone are enough to take pause: according to Catalyst, although women represented nearly 47 percent of the labor force in 2016, they represented only about six percent of CEO positions at S&P 500 companies and 20 percent of board positions at Fortune 500 companies in the U.S. So we turned to an esteemed panel of women (and one man) to discuss the systemic issues facing women’s leadership and entrepreneurship today. Here’s what they had to say. leadership trainer and diversity resource, Raise the Bar LLC Increased visibility for women in business illustrates to all generations that stereotypes in business are constantly being shattered. Older generations of women had to fight for everything in the workplace, and it was a novelty for a woman to be in management. Today, the more we make our successes public, the more it is talked about and the more it becomes commonplace. We are not currently treated or regarded as equal to men in business, but with visibility comes awareness. – Lara Gottlieb Nikola, founder and owner, Smart Sips Coffee There is tremendous value behind understanding how women businesses and women in corporate America contribute to the growth of the economy both in New Jersey and nationwide. By alerting the media to this fact, such public knowledge may encourage the advancement of women by putting more What does it mean to specifically increase visibility for women? attention on what women can do to grow business and become Women are not always comfortable promoting themselves, manager, CohnReznick and more so, often focus entirely on what else they need to accomplish. Women may be great at multitasking, but because women handle a tremendous amount of work, there isn’t always a lot of time left in the day to hone in on one’s accomplishments. – Teresa Marinelli, CEO, president and executive coach, On Good Terms Coaching 16 LWE MAGAZINE effective leaders. – Erin Connolly-Kriarakis, senior marketing No matter how great your work is, if others do not know it, you will limit your circle of influence and ability to generate business. Linking with an accredited group such as Leading Women Entrepreneurs can give you that level of credibility to bolster your brand further. – Karolina Dehnhard, family law attorney, Budd Larner, P.C.