Leadership Magazines Leadership Magazine Issue 9 | Page 16

CORPORATE EVENTS T H E I M P O R T A N C E O F Corporate Events Hear from several dōTERRA Diamonds and Blue Diamonds about what corporate events have done for their teams. How do you encourage your team to attend corporate events? “I always use recognition as the means to get my team to corporate events. For every Silver on my team, I reward them with a ticket to Leadership Retreat. When they hit Gold, I give them a ticket to the gala, and when they hit Platinum, a ticket to convention. I over-emphasize the need for everyone to attend these events.” –Carol Ann Guest, Diamond “I offer free tickets as incentives for growth where I need it. Sometimes I give them to leaders to use as they see fit. I have given tickets at half price or free to needy people who show potential. I have paid for hotel rooms or offered them at half price. I have offered to buy meals for my team, or had a dinner during the event to gather for recognition.” –Kathy Pace, Blue Diamond “You need to help create the desire by explaining the benefits and what they can expect from the event. We want to know what’s in it for us. It seems a bit selfish, but that’s how we are. Why would I go to an event that I thought would offer me nothing but wasted time? We focus on helping them understand how great it will be and what they’re going to miss out on if they don’t attend.” –Rob Wilson, Diamond 16 dōTERRA ESSENTIAL LEADERSHIP I SUMMER 2014 “The truth is, I am very selective about what events I promote to my team. I respect them and their time, and they have come to trust me because of it. When a corporate event comes up and I talk it up big time in my Facebook group, my team knows that it is something worth their time.” –Farrah Collver, Diamond “More than anything, we inspire an understanding that these events are a powerful and valuable investment in your business.” –Arin Ingraham, Diamond Why are corporate events important? “There is nothing quite like the joy and energy you feel sitting in a sold-out crowd of happy, thrilled Wellness Advocates.” –Joan Coon, Diamond “These events are crucial! I think that these events show the passion, integrity, and heart of dōTERRA. If you have someone on the fence, these are the events to get them to. We need and want people to see how our corporate executives are not about anything more than serving their company and providing natural solutions. The compassion they have for each one of us shines through. They give us the ability to see that we are a part of something bigger.” –Jessica Iddings, Diamond