LEAD. December 2020 | Page 31

I hated doing the job and always put it off . By hiring a CFO who was passionate about keeping the books , I freed up a new block of time for my Desire Zone activities . That ’ s always the goal . So if you ’ re bored with a task that hasn ’ t been eliminated or automated , even if you ’ re good at it , delegate it . It ’ s not as urgent as a Drudgery Zone task , but don ’ t put it off too long . All that boredom will eventually lead to burnout .
Priority 3 : Distraction Zone . Tasks in your Distraction Zone can be a little tricky . You may be more inclined to hang on to these tasks because you enjoy them , but you also don ’ t want to waste your time or money doing subpar work when a more proficient professional could do the job ten times better .
I enjoy playing around with web design , but
my skills aren ’ t nearly what ’ s required to run my business ’ s website . If I tried to manage our website myself simply because I enjoyed it , I would waste an enormous amount of time and the website would break every other day . So even though this one may sting more than others , I encourage you to scrutinize your Distraction Zone activities . Carefully evaluate each task by asking yourself , To what extent am I passionate about this ? Is it worth seeing if I can hone my skills enough to move it into my Desire Zone ? If the answer is no , delegate it .
Priority 4 : Desire Zone . Once you ’ ve eliminated , automated , and delegated everything you possibly can from your Drudgery , Disinterest , and Distraction Zones , you ’ ll find your world opens up . It won ’ t happen overnight , but this is the goal —
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