BILLABONG LAGUNA
Founded in the 1970s , Australiabased Billabong has hundreds of stores and dealers throughout the world . Its Laguna Beach location , previously known as Second Reef Surf Shop , was recently remodeled . It showcases Billabong ’ s diverse Lab collection , which brings together inspirations of modern surf culture : artists , designers , musicians , surf icons and more . Lab curates and collaborates to create premium collections ; the first highlighted renowned pop artist Andy Warhol . ( 949-715-7732 ; billabong . com )
BRAWNER BOARDS
Brawner Boards brings a long heritage of board building to Laguna Beach . Brawner is owned by Damian Brawner , who makes and sells a variety of boards for riding the waves . Board building is in Damian ’ s blood — his father , Danny Brawner , began shaping boards in the 1950s and crafted them for the Hobie Alter brand for more than four decades . Brawner Boards also sells T-shirts and accessories , and offers rentals , and surf and stand-up paddleboarding lessons at Thalia Street Beach . Its Laguna Beach showroom is by
appointment . Another shop can be found in San Clemente . ( 949- 480-7649 ; brawnerboards . com )
CA SURF N PADDLE
At CA Surf N Paddle , Greenup builds custom surfboards and paddleboards , does repairs and provides board rentals and lessons . The full-service store , which opened in 1991 , moved to its current location approximately five years ago . Greenup began shaping boards
Nick Cocores , owner of Thalia Surf Shop
as a teenager in the 1980s and opened his first shop at the tip of Baja California in 1985 . In addition to selling surfboards , paddleboards and skimboards , the store also provides a variety of beach-ready accessories . Items like trucker hats , T-shirts , boardshorts , sunglasses and a variety of other clothing and accessories round out the shop ’ s offerings .
When Greenup isn ’ t helping others choose their perfect board , his favorite place to hit the waves is Rockpile Beach . “ That ’ s my home base , where I kind of grew up surfing ,” he says . ( 949- 497-1423 ; casurfnpaddle . com )
CATCH SURF
Catch Surf opened its doors in north Laguna earlier this year , selling surfboards , accessories and clothing . The company was founded as a surfboard manufacturer in 2007 by George Arzente , a transplant from New
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