KUDOS - Music Issue | Page 35

punches with this one. It's just plain stupid. If it's hard to read your content, no one's going to stick around long enough to know how great your music is. Don't make this mistake. Ever! It's so much easier to stick to the accepted standard of dark text on a white background. This should be black or dark grey on white. updates. If you can write a letter in Word, you can update your band website theme. Of course you can try out some different color combos like dark brown on light beige and that may work for you too. My point is... don't make it hard for visitors to read your content. The web is fast. If you can't hook a visitor with something enticing in 10-15 seconds... they're gone. Make your content hard to read and you don't have a chance. Of course WordPress band themes aren't perfect and there are some band website designers out there who - to be totally blunt - are clueless. However, most band website theme designers do follow today's web standards pretty well and odds are their color schemes will be exactly what the website doctor ordered. Mistake #5: Lack of Clarity, Purpose and Focus. A band website without purpose is no better than a black hole in the webisphere. And remember... fresh content means repeat visits and better search engine results. Get this taken care of... quick! I can compare web content platforms until the cows come home but the fact that WordPress band websites help you organize your content so much better by using categories and tags is one of the primary reasons I've been sold on them for over a decade. Having said this, not having a clear and definitive vision on what you're trying to achieve with your music website is guaranteed to have you spinning your wheels... No sales, no ist building... no money. As with all things, follow your gut but never break that golden rule of making the lives of your band website visitors as easy as It's really that simple. possible. Although your band website might be able to help you organize Mistake #3: Hard To Find or Missing Contact Forms and your content, it can't help you find purpose for your band website. About Pages It's on you and your band mates to figure this one out. The good Have you ever been disappointed that you couldn't find a way to news is that I've got some starter ideas for you. contact that band you love? Or the band manager to book them for a gig? What if you're a music industry executive and you want To begin, you'll want to build a list. WordPress band themes can to hire them and use one of their songs in your movie project? help with this... easily. Most band themes have an easy to use Wouldn't that suck if you were the artist who missed out? You bet plugin you can drop in and presto, instant list building. it would! Next, you're going to want to sell your music right? Again... a Unfortunately this happens too often. band theme can help you with this too. Far too many band websites fail to include a contact system and these artists are potentially missing out on a ton of money and work because of it. This is another one of those unforgivable sins. Again, with a WordPress band website theme you won't have to worry about this. Simply connect your ready to go WordPress e-commerce plugin to PayPal and you're off to the races. Heck, maybe you even want to let fans know where your next gig is going to be. This might be helpful, no? Yup... you guessed it, there's a very cool plugin for this too called "Gigpress". It'll have you hooked up and ready to tell the world where you'll be performing in no time. Most WordPress band website themes come with an about us page right out of the box, so it's just a matter of inserting the appropriate information about your band and bio and you're good to go. Plus, there are far too many easy to install plugins for the WordPress platform that this is simply a no-brainer. A quick search for the right WordPress contact form plugin and you'll be taking booking requests in no time. You Can't Go Wrong With a WordPress Band Theme The bottom line is that you simply can't go wrong using WordPress for your website. I'm sure you can tell, I love this platform for my websites and as I mentioned earlier, I use it almost exclusively. Although there aren't a huge number of band websites geared to bands and musicians, a simple search in Google for "WordPress band website themes" will have you up Mistake #4: Stagnant and Stale Content. Rare Website and running with an industry standard theme fast. Updates. This just isn't cool at all. Imagine if you were a fan returning to So go ahead and get started today. Be sure to update your your favorite band website again and again only to be website to the powerful WordPress platform. You'll love it's ease disappointed by their apathy towards keeping you entertained and of use and simplicity when working on keeping your fans and th