Nowadays, approximately 150 million Valentine's Day cards are exchanged every year only in UK, making Valentine's Day the second most popular card-sending holiday after Christmas. Although the feast has the same roots it is celebrated differently in each parts of the world. While inhabitants of China are celebrating "Lovers' Festival", Europeans, celebrate
their love for their partner
by sending cards or letters,
giving gifts or flowers and
arranging meals in restaurants
or romantic nights in hotels.
People who would like to
have a romantic relationship
with somebody may use
the occasion to make this known by sending cards, often anonymously. Valentine's cards are often decorated with images of hearts, red roses or Cupid. Common Valentine's Day gifts are flowers chocolates, candy and champagne or sparkling wine. However, some people use the occasion to present lavish gifts, such as jewelry.