Kids India KidsIndiaMag_Issue_III | Page 13

KIDS INDIA 2018 - WHAT’S NEW? For those of you who are new to Kids India - It is India’s largest B2B trade fair for children’s products. Every year, the industry comes together in India’s financial and trade capital: Mumbai to do business. Kids India provides THE platform for the industry to connect, learn about the latest trends, and to forge business contacts. Kids India can draw on the resources and almost 70 years of experience of its German parent company, Spielwarenmesse eG, organizer of the world’s largest trade fair on toys, hobby and leisure products in Nuremberg, Germany: Spielwarenmesse ® . The bene- fits that this background provides for exhibitors and visitors alike, are: internationality, a unique blend of tradition and innovation, and high professionalism and standards. The sixth edition of Kids India which is scheduled from 4 to 6 September in Mumbai will welcome exhibitors and visitors with many new features which will improve the whole experience further. Kids India 2018 will be presented in a brand-new hall at the Bombay Convention and Exhibition Centre, Goregaon, Mumbai. The construction of Hall IV, formerly known as Hall 7(A) is now complete and one of its highlights is the absence of pillars, which means no obstacles for the exhibitors and more space avail- ability. With ample of parking space at walking distance, this new location provides the highest level of hospitality to all the attendees. Now, let us take you on to the cruise of special areas at Kids India 2018! SPORTS ARENA - TRY IT BEFORE YOU BUY IT A new special area for Sports goods will make its debut at the sixth edition of Kids India. Sports Arena will be one of its kind, where exhibitors can present their products to the visitors who wish to get the touch and feel of products in action. TRENDINGNOW – BE UP TO DATE WITH THE INDUSTRY TRENDS Since its debut in 2017, TrendingNow has already become an eminent part of not only Kids India but also the whole industry. To understand what the end customer is demanding is of utmost importance to any business. As the industry platform, Spielwaren- messe every year conducts its survey and brings out the upcoming trends of the industry which is then presented at Kids India for visitors to explore and be up to date with the latest trends and the products befitting those trends! The two major trends are “Tech Toys” and “Explore Yourself”. Kids India Mag Issue III : April 2018 | Page 11