Trinity and Beyond Like Nastya
Kidfluencer Trinity and Beyond
YouTube channel starring the sisters Trinity and Madison .
Trinity and Beyond create entertaining and family-friendly content on Youtube . With their parents the sisters perform funny pranks and skits for kids and kids at heart . According to Lisa Berlin Wright , senior vice president , Semaphore Licensing , the key to its success comes from the infectious fun that Trinity and Madison have in each video : Their fans want to have play dates at their house . With the quarantine and movement restrictions , each video is like a fun play date with your best friends . To date , the channel has 6.7 million YouTube subscribers and more than three billion lifetime views . This massive following has led to a slate of licensing deals .
Kidfluencer Like Nastya
Like Nastya runs 14 multi-channels in different languages .
With more than 200 million subscribers across 14 multi-channels Nastya Radzinskaya is one of the most prominent YouTube personalities in the world . Based in Florida , Radzinskaya was recently named to Forbes list of highest-paid YouTubers . According to Gary Krakower , vice president , licensing , IMG , the agency in charge of licensing the Like Nastya brand , the reason for the YouTuber ’ s success comes from Radzinskaya ’ s personality and close bond with her father . IMG has leveraged the brand ’ s massive online success into international licensing deals across categories .
Product Categories
Trinity and Beyond
Toys , stationery , sleepwear , footwear Licensing Agency Semaphore Licensing Brand Trinity and Beyond Licensees Bonkers Toys , Fashion Angels , SG Companies In Planning
Trinity and Beyond and Semaphore Licensing now look to expand on the licensing success they ’ ve achieved in the last year
Channels YouTube ( 6,7 Mio . Subscribers ²)
Product Categories
Like Nastya
food , beverage , footwear , kids ’ outerwear , home furnishing , education , health and beauty , publishing , pet , outdoor
Licensing Agency IMG Brand Like Nastya Licensees
Jazwares , Bentex , Handcraft , Centric Brands , Jada-Simba Dickie , Betesh
Channels YouTube ( 74,4 Mio . Subscribers ²) Instagram ( 10.000 Subscribers ²)
Page 14 | Kids India Magazine - Dec 2021