SP E AKI N G .c om
Speaker'Booking'Kit'
2016
Contracting Tips Booking a
and Terms
Celebrity
Terms&and&information&
everyone&should&include&in&
speaker&contracts.&Page&3.&
Top Speakers
for 2016
What&to&expect&when&
booking&a&celebrity&
speaker.&&Page&7.&
Set&your&event&apart&from&
the&rest&by&booking&new,&
trending&speakers&with&
unique content for 2016!
Page&9.&
How'to'Determine'the'Best'
Keynote'Speaker'for'Your'Event'
With&so&many&options…&how&do&you&find&the&
perfect&fit&for&your&audience&and&event&goals?&
Speaker selection is one of the
most important elements of a
successful event. But selecting
the right speaker can be a
daunting task, especially since
there are thousands of options
to choose from.
More people than ever are on
the speaking circuit – from
retired politicians and bestselling authors to athletes and
regular people with an
extraordinary story to tell; all
with varying backgrounds,
topics, experience, fees and
presentation styles. The famous
TED talk series alone features
thousands of speakers, from
almost every background.
Let’s say you’re selecting a
speaker to set the stage for your
three-day annual meeting. Will
your audience and overall
program benefit most from a
celebrity, an expert in the field,
popular sports personality, bestselling author or a professional
speaker who has a thorough
knowledge of the appropriate
topic?
A recognizable name can be a big
draw, but a well-known person
might not guarantee a professional
presentation. And, higher
speaking fees don’t always mean
high quality. There are many
compelling speakers in all fi
fields
with lower speaking fees.
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