Styling your photos is another way to make them stand out . You should consider including props or staging the cake in a setting that showcases how it could be used at an event or celebration . This will help potential customers imagine themselves with the cake and increase the likelihood of a sale .
As you can see in my examples , I ’ ve styled a fun party scene with streamers and disco balls ! Though don ’ t feel like you have to be as elaborate - simple styling with plates , napkins and a cake knife will go a long way ! Even simply moving your cake from inside to outside when photographing can make a big difference .
Finally , don ' t be afraid to include yourself in your cake photos . People engage more with posts that include another human or a human element , so consider jumping in with the cake or including your hands in the shot . For instance , you can pretend to be placing the finishing touches on the cake or simply holding the cake in your hands .
Taking amazing photos of your cakes are essential to the success of your cake business . They can help you attract customers , make a great first impression , showcase your skills , and drive engagement on social media . So take the time to get those perfect shots , and let your cakes shine !
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