Coach Corner
Have you ever been to a store where the clerk was so helpful and attentive
you wished your own salespeople were more like that person?
That is the sort of person you need to recruit. You can train someone to sell
furniture, but you cannot train everyone to have the personality and ability to
inspire loyalty. The time to approach this kind of person is the instant you find
them.
HR and Marketing have created a Recruiting Business Card for all Sales
Managers for this reason. When you meet good people, give them a Recruiting
Business Card. By giving candidates the card, you give them an option to learn
about a career in your store.
Take a look at the below sample Recruiting Business Card. The front of
your Sales Manager business card will remain the same. However, the back of the
business card will now include a Recruitment message and direction to either visit
your store or send in their resume to [email protected].
“Look for attitude, train the skill.”
Steve Smith, Sales Management Trainer
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