JORNAL RT NEWS 3 EDIÇÃO RT NEWS 10 DE JANEIRO | Page 3

Edição 3 - Ano 2 - 1 0/01 /20 A 23/01 /20 - Direção Rogério Tomaz - Jornalista Responsável: Juliane Cristina dos Santos - MTB: 0083628/SP PG 03
New unicorn: QuintoAndar
O início do ciclo de retomada
wants to expand link with
gradual da economia já tem reflexos
real estate, says founder
na venda e no lançamento de
QuintoAndar is the newest Brazilian unicorn. Following a $ 250
million investment round led by Japanese fund Softbank
Group,the real estate lease startup joined the select group of
companies with a market value of at least $ 1 billion.
T he Brazilian startup Quinto Andar, which became
the ninth Brazilian unicorn, was born in 201 3 with
the goal of eliminating intermediation in the
residential property rental market through
brokerages and real estate, directly connecting
tenants and landlords. Years later, Gabriel Braga,
one of the company's founders, says that one of the
company sectors with the greatest growth potential
is partnerships with the real estate companies -
there are already 1 5 in total. And, according to him,
with the $ 250 billion announced, the platform
wants to expand the number of deals with this
feature. In this correlation, real estate agents bring
owners to the platform and make a more
personalized relationship for Quinto Andar
customers who so desire. On the other hand,
customers of these companies become part of the
startup system, increasing business opportunities.
Although born with the goal of eliminating
intermediaries, Braga today sees the contact with
real estate with good eyes. “This partnership is not
antagonistic or exclusionary,” he says. “What we
realize is that there are some owners who have
specific needs, who prefer a more personal, face-
to-face service. It makes sense to adapt our model
and at the same time, real estate also adapt. We
recognize that there are owners who want this type
of service and we know we can't offer it directly, so
we have partnerships with these companies, which
in turn recognize that people can generate much
more liquidity and security than the traditional
model, ”he adds.
In all, the partnerships already occur in 11 of the 25
cities that the company operates: São Paulo,
Osasco, Campinas, Jundiaí, Porto Alegre, Sao
Leopoldo, SP, Osasco, Campinas, Jundiaí, Porto
Alegre, Sao Leopoldo, Novo Hamburgo, Rio de
Janeiro, Belo Horizonte, Brasilia and Goiânia.And
according to him, the company expects to increase
this number.
imóveis na cidade de São Paulo, o
principal mercado do setor no Brasil.
Até setembro 201 9, tanto a
quantidade de imóveis novos
vendidos como lançados foram
recordes para o período na capital
paulista desde o início da série, em
2004, pelo Secovi, sindicato que
reúne entidades do setor da
habitação. De janeiro a setembro de
201 9, foram comercializadas 30,5
mil unidades, mais do que as 29,9
mil vendidas em São Paulo no ano
inteiro de 201 8 – volume quase 70% maior do que o do mesmo período do
ano passado. De acordo com a pesquisa, só em setembro foram
comercializados 4.055 imóveis a maior marca para o mês e um volume
cerca de 50% maior do que a média histórica para o período. Na tentativa
de conquistar novos consumidores, o ritmo de lançamentos das
construtoras está acelerado. Até setembro 201 9, elas ofertaram 32 mil
unidades, quase o dobro dos lançamentos feitos nos mesmos meses de
201 8.
The beginning of the cycle of gradual recovery of the economy
is already reflected in the sale and launch of real estate in the
city of São Paulo, the main market in the sector in Brazil. Until
September 201 9, both the number of new properties sold and
launched were record for the period in São Paulo since the
beginning of the series, in 2004, by Secovi, a union that brings
together entities from the housing sector. From January to
September 201 9, 30.5 thousand units were sold, more than
the 29.9 thousand sold in São Paulo in the whole year of 201 8
volume almost 70% higher than the same period last year.
According to the survey, in September alone were sold 4,055 properties the largest brand for the month and a
volume about 50% higher than the historical average for the period. In an attempt to win over new consumers, the
pace of launching by construction companies is accelerating. Until September 201 9, they offered 32,000 units,
almost double the launches made in the same months of 201 8.
possível ter acesso a
A Caixa Econômica
crédito indexado ao IPCA
Federal anunciou uma
mais uma taxa fixa de
linha de financiamento
2,95% a 4,95%. O IPCA é
que utilizará a inflação
medido e divulgado
oficial do país, calculada
mensalmente pelo IBGE.
pelo Índice de Preços
Para o financiamento, será
ao Consumidor Amplo
utilizado o valor
(IPCA), como
Caixa Econômica Federal has announced a financing
acumulado
em
1
2
meses,
composição para as
facility that will use the country's official inflation,
que é recalculado
taxas de juros. Com
calculated by the Broad Consumer Price Index (IPCA), as
mensalmente com a
isso, o consumidor terá
a composition for interest rates. With this, the consumer
divulgação da inflação
acesso as parcelas mais
will have access to the lowest installments of the hitherto
mensal.
As
previsões
são
baixas das até então
offered by the bank, which holds more than 70% of real
para financiamentos de
oferecidas pelo banco,
estate credit in the country. The reduction reaches 25%
300 mil reais, 500 mil reais
que detém mais de 70%
Caixa offered only interest rate financing models
e 1 milhão de reais,
do crédito imobiliário no
calculated by the Referential Rate (TR) - which has been
utilizando
a
inflação
país. A redução chega
zero since 201 7 - plus a fixed amount of 8.5% to 9.75%.
acumulada de 3,22% em
a 25% a Caixa oferecia
You will now also be able to access IPCA-indexed credit
julho, de acordo com o
apenas modelos de
plus a flat rate of 2.95% to 4.95%. The IPCA is measured
IBGE.
financiamento com juros
and released monthly by the IBGE. The financing will use
calculados pela Taxa
the amount accumulated in 1 2 months, which is
Referencial (TR) — que
recalculated monthly with the disclosure of monthly
é zero desde 201 7—
inflation. The forecasts are for financing of 300 thousand
somada a um valor fixo
reais, 500 thousand reais and 1 million reais, using the
de 8,5% a 9,75%.
cumulative inflation of 3.22% in July, according to the
Agora, também será
IBGE.