Jewellery Focus June 2019 | Page 12

MONTH IN REVIEW MAY 1 2 3 4 5 6 7 8 9 10 JEWELLERY DESIGN W&W Jewellery creates ring to mark 50th anniversary of moon landing The 3D star burst concept is inspired by traditional Victorian diamond brooches and the distinctive design characteristics of Sputnik To celebrate the 50th anniversary of the first moon landing, W&W Jewellery has taken inspiration from antique jewellery and atomic post-war design to create its new The Celestial Ring. FOOTFALL High street footfall drops 2.9% in April Footfall fell by 2.9% year-on-year in April, quieter than the forecast of -0.3%, according to the latest Ipsos Retail Performance Retail Traffic Index. Footfall over the Easter fortnight was 8.5% lower than last year, despite falling three weeks later this year. However, when compared with March, average weekly footfall was 6.1% stronger, but this represented over 3 points lower than expected. The firm said ordinarily Easter falling at this time would provide an 8% boost to footfall compared with the same April fortnight of the previous year, but this year it registered no growth. JEWELLERY DESIGN Swarovski launches new design initiative with Central Saint Martins Swarovski has launched its inaugural Conscious Design programme in collaboration with Central Saint Martins, UAL. Swarovski’s Conscious Design initiative is focused on how the company can “inspire others to spark positive change in the world” by motivating the next generation of designers to create their products and collections responsibly, and by integrating sustainability into the creative learning projects supported by the brand. COLLECTIONS Nova Silver releases new ‘fast-selling’ collection British designer and manufacturer Nova Silver has responded to “unprecedented demand” to create a new range sterling silver jewellery collection. Its new ‘Simply Silver’ range features a wide range of styles that offer affordable and “fast-selling” options. Each piece is aimed at a gift price level, and with trade prices starting at £1.20 for a simple pair of studs, room has been left for stockists to achieve a healthy margin. The newest collection includes classic hoop earrings, ball studs and band rings, as well as simple jewellery that “appeals to a wide audience”. 12 JUNE 2019 | WWW.JEWELLERYFOCUS.CO.UK 11 12 13 14 15