IXL Social Enterprise Case Studies Education March 2010 | Page 5

One Laptop per Child: Taking the Next Step to Realizing Nicholas Negroponte’s Vision While conventional laptops require up to 20-40 watts of power, the XO was designed to run on an average of two watts. At these levels, the XO can be used with sources like solar power, human generated power and others. While the overall progress of OLPC’s global vision has been steady and promising, the program has yet to really catch fire with many groups of stakeholders globally: teachers, parents, and government officials. Overcoming Significant Barriers to Adoption With Negroponte’s great vision to make the XO the global standard for laptops in the classroom came many other obstacles to success. In experiences from all over the world, OLPC found ways to overcome many of these obstacles and concentrate efforts in arenas that had the most promise. Red Tape and Bureaucratic Inertia OLPC’s goals (either to lower the price of XO-style laptops or to increase the numbers of XOs adopted) has typically entailed targeting large public and private entities. A typical barrier in many of the developing countries where OLPC hopes to make in impact is bureaucratic inertia. They have overcome this by building close relationships with major players in the government who understand how to champion OLPC’s offering through the government bureaucracy. Because many of these governments are relatively centralized, getting buy-in from a high placed government official is a very helpful first step. In the United States, in contrast, education is often run at a local level, so scaling efforts in the U.S., even though there is more money available, is much more difficult. Another barrier in dealing with governments is the high cost of buying hundreds or thousands of laptops at one time. Also, government officials are subject to turnover through elections. This can put OLPC efforts at risk if election cycles occur before people have time to see the benefits of the XO on education. More fundamentally, some critics contend that laptops are very low on the priority list of many developing countries.24 However, OLPC and its supports make the case that childhood education — that is efficiently and effectively supported and enabled using technology — is critically important for children in developing markets25. Cost While OLPC has not yet produced a laptop that costs $100, the XO 1.0’s $180 and the XO 1.5’s approximately $200 (depending on quantity) price tags represent an amazing achievement in cost reduction. Nevertheless, many countries still feel that the cost is above their ability to pay. One way countries may calculate their return on investment is to factor in the durability of the laptops (averaging at five years), which offers another large benefit for the large cash outlays for the XOs. And there are many other costs associated with making the XOs part of the education process: building the power infrastructure in power (on grid, alternative, solar, etc) as well as recurring power costs; maintenance if something goes wrong with the infrastructure; establishing connectivity; recurrcing connectivity costs; repair costs for XOs; capacity building of teachers; distribution in country; and storage among other costs.26 Teachers and Technology Beyond introducing these devices to children (many of whom have had little or no experience with computers), many teachers also had to be persuaded to bring it into the classroom. Even when XOs get into the c lassroom, their acceptance still depends upon such key variables as: the capacity of teachers, the methods of introduction (e.g. if XOs are requested vs. mandated from higher institutions like a Ministry of Education), and others. While the XO appealed to forward-thinking government officials as well as to students who were very curious about the new technology, teachers sometimes represented an unanticipated obstacle to adoption. Many of them were also unfamiliar with computers and had never integrated them into their work efforts. Suddenly, there were pressures from above and below for the laptop. From above, authorities like governments had or were interested in investing in the XOs as a silver bullet. And from below, children almost always react positively to the XO and nearly always learn quicker than the teacher. This adds a new dimension to the classroom: children are in a way undermining the teacher’s authority if they know more about a particular technology than the teacher. Indeed, part of the educational outcome of the XO was to help foster independent learning. OLPC reacted by being more careful and deliberate about building the capacity and capability of teachers to use the XO in the classroom.27 Technical and Infrastructure Concerns Inadequate or intermittent power and communications can be a problem in the developing world, especially in remote areas. While conventional laptops require up to 20 — 40 watts of power, the XO was designed to run on an average of two watts. At these levels, the XO can be used with sources like solar power, human generated power and others. This very low use of energy put less stress on existing infrastructure28. In Peru, for example, some effective responses to infrastructure concerns were relatively inexpensive. In some remote villages in mountainous areas of Peru, for example, a satellite dish could make acquiring conventional telephone wires unnecessary. Also, solar panels could be installed at the schools to provide the power necessary to run the XOs in remote locations.29 24 John A. Quelch and Carin-Isabel Knoop, “Making the ‘$100 Laptop,’ ”HBS No. 9-508-024, (Boston: Harvard Business School Publishind, 2008), pp. 7-8. 25 Interview with Charles Kane, March 10, 2010 26 For a detailed breakdown of costs associated with a country-wide deployment, please see OLPC, “Deployment Guide/Workbook,” OLPC wiki, http:// wiki.laptop.org/go/Deployment_Guide/Workbook, accessed March, 2010. 27 Interview with Charles Kane, January 7, 2010. 28 Laningham, Scott, “developerWorks Interviews: Walter Bender on One Laptop per Child,” IBM developerWorks, http://www.ibm.com/developerworks/ podcast/dwi/cm-int042407txt.html, accessed March 10, 2010. 29 “The XO Computer in Action in Peru,” narrated slide show, BusinessWeek, http://images.businessweek.com/ss/08/06/0606_olpc_peru/index_01.htm, accessed March 8, 2010. P. 5