iW Magazine Winter 2017/18 | Page 129

Doing Good By Michael Thompson CITIZEN PARTNERS WITH GOOD360 FOR DISASTER RECOVERY Citizen is announcing its partnership with the non-profit organization, Good360, the global leader in product philanthropy and purposeful giving. GOOD360 IS ACTIVE IN ALL PHASES of disaster recovery by providing needed goods and supplies to disas- ter-impacted regions and communi- ties. Thus, in the wake of the recent destruction caused by Hurricanes Irma and Maria, Citizen and Good360 are participating in their first mission by sending Luci EMRG solar-powered lights to Puerto Rico, South Florida and the U.S. Virgin Islands. The lights share the same characteristic as Citizen’s Eco-Drive technology, using a natural resource to create power. To drive the initiative, a donation of a Luci EMRG solar-powered light will be given with every Citizen watch purchased. 128 | INTERNATIONAL WATCH | WINTER 2018 iWMAGAZINE .COM