IT Radix - Cathy Coloff Edition 4 - October 2022 | Page 10

Legendary NFL MVP , Emmitt Smith , Presenting On Main Stage At The 2022 IT Sales And Marketing Bootcamp
watching him . “ Success is there to be shared , not to be reserved for just you ,” Emmitt said . “ It ’ s enjoyable when you have others to share it with . Knowledge is to be shared , not just remain in your head , but to be taken out and given to others freely . The reason why is because what you know , the nuances , others might not get it . And what ’ s for you is for you . And what ’ s for someone else to do with that information is for them . They ’ ll figure it out . But to help another one move along their path is all we ’ ve been called to do .”
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Maintain An Attitude Of Humility .
Remember your humble beginnings and , despite your success , never see yourself as better than others . Also , command attention and respect not by demanding it , but by earning it . “ My mother always told me , ‘ Son , treat people with respect and command respect at the same time ,’” Emmitt said . “ Humility is one thing I ’ ve been able to home in on throughout the entire process . I try not to project myself upon others and try to carry myself as a normal approachable person versus walking around with this halo . I allow people to treat me the way they want to treat me or the way they believe I should be treated . I don ’ t walk around with this expectation that someone is going to treat me special because of what I ’ ve done .”
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Never Forget It Takes A Team To Be Successful . No one becomes successful alone . Never forget the importance of recognizing your team . After a game in his freshman year in high school in which Emmitt had eight carries , rushed for 245 yards , and scored two touchdowns — all in the first half — his coach allowed him to speak to the
press . As Emmitt answered the press ’ s questions about the game , his answers were all focused on what he had contributed to the game without mentioning his teammates . “ Afterward , the coach put his arm around me , walked me back into the locker room , and he said , ‘ Listen son , every chance you get , you share the spotlight with those five guys up front . You didn ’ t block for yourself . You didn ’ t hand the ball to yourself . And you definitely didn ’ t throw the ball to yourself .’”
The next practice , when Emmitt took off running to the line of scrimmage , his entire offensive line laid down and he got hit by the entire defensive line . “ I got up saying , ‘ Coach , I got it , I got it , I got it ,’” Emmitt said . “ It was a lesson in humility . No one , I repeat , no one becomes successful by themselves . It takes everybody to be successful in every organization . Even at home , nobody can shoulder all this weight by themselves . I could not have become the all-time leader in rushing without the great wall of Dallas in front of me … I don ’ t care what anybody says , no one is successful by themselves . The people who are not the most recognizable in the organization are the ones who are doing a lot of the grunt work behind the scenes to make you and me look good . Our marketing teams are taking the skill sets we offer and the service we offer and make it and prop it up and sell it to the community .”
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Engage In Self-Reflection To Get Better .
To get to the level of success you want to get to , take time to analyze everything after losses , setbacks , or mistakes . Look at what is working and what isn ’ t working . Ask hard questions such as if you executed your game plan and whether your competition is in better shape than your organization . When Emmitt was a freshman in high school , he
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