Millionaire Mindset successfully got 5,000 people to come to the event, but made their money selling booths to vendors.
Millionaire Mindset successfully got 5,000 people to come to the event, but made their money selling booths to vendors.
Later that day I got a call from one of my business partners( for a smaller local business) who had just rented a booth at the Boise Idaho State Fair. He paid a few hundred dollars to be in a room with thousands of other booths, each advertising their products. During the 10 days he was at the event, he got over 4,000 new leads for our business.
While I was watching this happen over and over again during the week I was there, I started thinking back to when I was in college. I remember I told a teacher that we could easily lower everyone’ s college tuitions or even get it free, if they would sell advertising on all of the walls in each of our classrooms. We had white walls and bored kids staring at them for eight hours or more a day … it seemed like a better advertising choice at the time than TV.
Anyway, after getting back from NYC, I sat down and started thinking about how I could use this concept to help grow my business even faster, and I came up with two ideas.
First, if you have anything that is getting a lot of eyeballs you can and should be selling space there. You can sell banner ads, affiliate products or adsense ads to quickly sell that space. Here are a few spots that I was thinking I could start selling space:
• On the side bars of my blog
• Under my blog posts
• At the bottom of my email ads( under the main message, above the opt-out button)
• In my twitter profiles and tweets
• On my facebook fan pages
Second, find places that already have the eyeballs you want, and then purchase ads on their websites. This is the third top traffic strategy we use in our business is going to Google, and simply typing in the keywords we wish we were ranked for. Then we look at the top 10 sites, and try to buy advertising on them. It’ s a simple process but drives insane amounts of traffic to all of our sites.
The selling of space is a powerful way to monetize the virtual real estate that you currently control and tap into the real estate of others. DCS
By Russell Brunson, the Overnight Success Maker
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