that it ’ s worth it to discount your product so much and share profits is exposure . We do deals all of the time with companies that have a much larger exposure than us , and we give away the profit , or even go into the negative for the deal . Why ? Because we know that adding those customers to our list , and marketing to them in the future over and over again is really where the money is at .
Think about it … if a coffee shop runs a deal on one of these sites for $ 10 worth of coffee for $ 5 , the customer comes in once with their coupon , and then they leave . The business has probably not made much profit on that deal , and they have no way to ensure that they monetize that traffic down the road … and that ’ s really the key here . To compare , let ’ s say that a dentist runs a teeth cleaning deal on one of these sites for $ 20 . Chances are that they are not making money on that deal , especially after paying the site that ran the deal , but the difference here is that when you fill out your paperwork at the dentist ’ s office , they get your mailing information , and that ’ s where they really start marketing to you . If marketed to properly a dental client can be worth $ 10,000 over their lifetime . It was worth it for the business to take a bit of a hit on the front end for future cavity fillings , cleanings , braces , implants , etc … The key to making these sites work for your business is to have a plan to monetize the traffic down the road .
Step-by-Step Checklist
Get started generating traffic with this system fast using the step-by-step checklist below . It will walk you through the ins and outs of using deal sites to generate more quality leads and build your business .
Pick a Deal Site
Step 1 Choose a site to run your product on like
Groupon . com , SuccessEtc . com , or a site in your local area , based on if the site has a list consisting of your target market . Then pick one of your products or services to run on the site . Hint … if possible , pick a product that requires very little fulfillment . We find that digitally delivered products are the best . Since you are giving up much of your profit on the front end , you don ’ t want to be stuck with a lot of work to fulfill .
Siphon Leads
Step 2 Make sure that the buyers are added to your list in some way . We recommend adding an opt-in form page just before your product download page using your autoresponder , like Aweber .
Monetize Your New Traffic
Step 3 Develop a plan to further monetize the avalanche of new traffic that you get . What products will you sell to them ? What products can you recommend to them as an affiliate and make a commission on ?
Take advantage of the new river of traffic on the internet . Find these companies that have built massive communities of hungry buyers who can ’ t resist a good deal , and give a bit up on the front end because you know that your plan to monetize those buyers down the road is worth more to you over the lifetime of that customer than the discount that you gave on the deal site .
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