Issue 57 Vol 1 | Page 35

Ideas for Using QR Codes
We are using this as a retention strategy, but there are dozens of other ways you can use it.
Here are 10 that will get the wheels in your head spinning:
1. Special Offers: Send your members( either through email or direct mail) special offers they can only get by scanning the QR code.
2. Profile Images: Instead of putting your face on your facebook or twitter profiles, put a QR code and send your fans to a special video message from you.
3. Signature Files: In your emails or forum posts, change your normal signature to a QR code and send people to a special offer.
4. Replace DVDs: DVDs are expensive to print and send – instead send people QR codes to push them to your online dvd.
5. Resources: At the end of any article you write, add a QR code to push people to your recommended resources.
6. Soft CTA’ s: At the end of your blog posts, if you don’ t want to hard sell something, show a QR code with a special video message that redirects them to your sales video or sales letter.
7. Print CTA’ s: Add these to your postcards, magazine and newspaper ads as another method to take action.
8. Dominate Image Search: Find the keywords you want to rank for, make QR images, and title them the keywords you want. They can show up in Google search, where people can scan them and be taken to your site!
9. T-Shirt Design: Design shirts or hats and give them away to customers, wear them to events, and more!
10. Tattoo: Tattoo your QR code somewhere that is easy to see and become a walking billboard for your business!( Okay – maybe not this one).
QR codes are free to create online. Just search for QR generator and get started today!
Insider Journal | 33