ISS 2020 Vision Future of Service Management | Page 34

Second, trends in Service Management occur at the industry level and provide the second, more detailed layer of analysis. They represent significant changes in the contextual environment – an area in which FM industry players may have some, but little influence in future developments. They represent new directions in service provision and changes in the way Service Management is perceived and practiced among businesses in general. More specifically, they describe substantial shifts in the service landscape, service strategy, service touch points and service actors. These trends encompass a sequence of events or observed phenomena that have some momentum in a particular direction (growth or decline) and some level of durability over time. Lastly, trends in FM Service Management are analysed. They outline major changes within the industry or transactional environment, where other industry players have influence in future developments. They represent specific shifts in FM service models and in the way future FM service design may be approached. 5.1 Megatrends: Shaping a new service paradigm Megatrends Trends in Service Management Trends in Service Management related to FM & CRE Megatrends are the key driving forces that create an environment that is VUCA – Volatile, Uncertain, Complex and Ambiguous. They are pathways of development that are reshaping the service landscape, service strategy, service actors and service touch points towards the future and ultimately creating a new service paradigm. This new service paradigm will be much more tailored, targeted, responsive and dynamic towards users’ needs requiring collaborative and integrated solutions (see figure 9). Relationships – both on the front and back-end – will become a defining attribute of Service Management in the future as the industry continues to move towards a value-oriented and outcome-based approach. 32