Internet Marketing Journey November 2014 | Page 9

Expert Advice On How To Get The Facebook Marketing Results You Need What sort of marketing are you interested in? When it comes to Facebook, you can really take a variety of avenues to reach out to customers and potential leads. You are only held back by your imagination and education, and this article should help you out with the latter, at least. Never purchase a Facebook page from someone else. Many people do this so they can have a lot of likes from the beginning, but this is never a good idea. Once people start to realize they are a part of something unfamiliar, they will probably unlike the page and give their friends a warning. Using humor in your posts is great as long as you don't overdo it, and the content relates to your business or product. Creating funny posts can actually get them shared across Facebook, ensuring plenty of eyeballs are engaged and your marketing campaign finds the success you want it to. Step one when it comes to creating a Facebook marketing campaign is to write down your goals. What exactly do you want to come out of all of your hard work? Do you want to increase profits? Do you want to retain loyal customers? Do you want to create relationships? If you do not have any relevant content to post on your Facebook page, think about posting questions that will led to discussions. This is a great way to keep users engaged when you have nothing new to share. Your page will stay active and will not seem stagnant at all. Keep track of how your page is doing. Monitor your Facebook pa ?I???Y??X??]??????[???[??Y[H??]B?[??][?[????H[?\??\??Y\???Z?H??H??]?X[H?Y[\??[?\?\?[?H[???]?\?? ??Y\?X???\?[???X][???][?H?[??]\?[???H?]\?K??\??[?\?^\?[???\??Y\?????[?]?[?\?XZ[??X?X????X\??][??Y?\??]?[????XZ?\?X?H????X?]?B??\??Y\??Z?H?XY[???YHX???[?????[?\???X????\??X?H\?[Y?\????\??H\???[????YH?\[??[???Y[?HZ?\?H[YH???H??]]?HY\??Y?HX??]?[?\???\[?K????[?\??\?X?X][?[?[???\?Y?B?[?H?X]Y?\?\?[??B????[?YY?Y?H ?B??