Internet Marketing Journey November 2014 | Page 13

Successful Affiliate Marketing: What You Need To Know
Learning and earning, go hand-in-hand. If you take
the time to learn the things that you need to know to
succeed in affiliate marketing, you are sure to start
earning. The advice that is included in this article is
meant to help you learn to succeed in your business.
The best affiliates know when to back out even if
they have been successful with a campaign, company or an approach. Sometimes a product will start to
get a bad reputation or the company will start to deteriorate. You won't want to hang around for the
fallout. There's no shame in the cut-and-run approach as it may just help you save your own brand.
You should try to have focus groups with site visitors and customers when using affiliate marketing.
A focus group should happen at least once a year.
With a focus group, you will be able to see your
audience's reaction to your services or products.
You may also get some great new ideas from the
members of your focus group.
Another way to make your affiliate advertising venture a success is to put information and support into
the product that you are referring. If you simply put
ads up your visitors will probably not follow
through with a purchase. If you give a review of a
product or suggest a product, then you might get
more hits.
Keep track of your affiliate program results. Successful affiliate sales come from watching what
works and what doesn't. Most affiliate programs
include some type of tracking function that helps
you see which links are working well and which
ones need to be tweaked. Vary page positions, see
what products sell where, which wording helps
links perform better, and use it to plan your future
affiliate program strategies.

Offer a bonus product or service to customers who
buy through your affiliate link. This way they will
be more inclined to buy through you and not someone else. This will also encourage them to use your
program in the future to purchase items because
they will receive something in return.
Pick a layout for your site that matches the image
you want to portray. You want to make sure the
style of your site matches the items that are on it.
You don't want to throw viewers off by having a
site that looks nothing related to the types of products that are available on it.
If you are just beginning with affiliate marketing,
you should start with something you know a lot
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