Internet Marketing Guide June 2013 | Page 19

ACTION HELPFUL TIP

Search and pin images from trending topics to add interest to your overall profile and to keep your content fresh
Keep in touch with other Social media sites to see what people are interested in
Pin a range of your own products and services images, along with useful Infographics of helpful tips, guidance and‘ How-To’ information
Search on Pinterest for images around the theme of the board you wish to pin to
Enter your theme keywords into the‘ Search’ box at the top of the Pinterest page. This will give you a starting point to begin exploring
Search online for interesting and attention-grabbing images
Online newspapers and magazines often have special‘ The Top 10....’ features, which could be things like the top 10 places to visit, top 5 romantic gifts, 7 worst car parking examples, etc. These are ready-made image stores, but only pin one or two examples
BUILD UP PINTEREST TRAFFIC
Add Keywords to:
• Your User name
• Your‘ About’ Profile section
• Board Names
• Board descriptions
• Image File Names
• Image descriptions
Add links to the captions and information of your Pinterest posts
These links remain live, no matter how many times the image is repinned, so they will all lead back to your site
Edit uploaded images to include a link in your pin
Use a contest to increase engagement, such as a‘ Pin It to Win It’ game
Link your Pinterest to your other Social Media accounts