International Dealer News IDN 150 August/September 2019 | Page 8

STAT ZONE
Italy: motorcycles +8.78% Jan-July
Italian registrations
Jan - July 2019
2019
2018
+5.45%
+8.78%
Scooter registrations were +6.26% for
the first seven months of 2019 at
93,776 units registered, with the top
three best sellers being Honda's Italian 200,000
made SH 150/300/125 range selling
19,445 units between them YTD, with
Piaggio's Beverly 300 ABS in fourth
spot (6,116 units) and its Liberty 125
150,000
ABS fifth (4,258 units), ahead of
Kymco's Agility 125 R16 (3,622) and
Yamaha's XMAX 300 (3,455 units
registered so far in 2019).
The top selling motorcycle in Italy YTD 100,000
was the BMW R 1250 GS (3,326
units), followed by Honda's 'Africa
Twin' (2,595), the Benelli TRK 502/X
(2,364 units sold) and the Yamaha 50,000
'Tracer' 900 (2,187 units).
For the full year of 2018 the Italian
motorcycle market was reported at
+12.73 (92,991 units) and +7.35
percent in total PTW registration terms
(219,465 units).
The latest data released by ANCMA,
the motorcycle industry trade
association in Italy, shows the Italian
motorcycle and scooter market
continuing to grow after a dip in May.
New motorcycle registrations were
reported as being +12.27% in July
(11,516 units) after being broadly flat
at +0.93% in June (10,859 units). For
the YTD (January to July) new
motorcycle registrations were
+8.78% at 74,577 units - the
strongest first seven months Italy has
seen since before 2014.
In total PTW terms, the Italian market
is reported as having been +11.73%
percent in July (29,497 total units) and
+3.16 percent in June (28,429 total
units), making total PTW sales for the
first seven months of 2019 +5.45% at
165,353 units - the strongest
comparable Italian market
performance since 2011.
TOTAL
L PTW
PT
MOTORCYCLE
Japanese made motorcycle exports
to Europe -24.12% Jan-June
Japanese exports to Europe
Jan-June 2019
150,000
2019
2018
-25.16%
TOTAL
L PTW
P
Europe, are still made in Japan.
Their overseas factories are
primarily engaged in making
and selling scooters and smaller
capacity units in 'emerging'
87,563
50,000
-24.12%
100,000
at 156,188 units.; they peaked at
518,000 in 2007.
Total PTW exports to Europe
(motorcycles, scooters and
mopeds combined) were -25.16
percent for the six months to
June 2019 at 93,240 units;
-12.71 percent to USA (47,196
units) and -18.22 percent
worldwide (197,946 units). The
peak was seen at 824,000 units
in 2001.
The increasing number of units
being made by Japanese
manufacturers elsewhere in
Asia, the US and South/Central
America goes some way to
providing historical context for
the data, though the majority of
higher value larger displacement
Japanese brand machines,
especially those being sold in
After modest growth seen in the
final quarter of 2018, the latest
data released by JAMA (the
automotive trade association in
Japan, which includes
representation of motorcycle
manufacturers among its
membership) shows exports of
Japanese made motorcycles to
Europe continuing to decline in
2019, by -24.12 percent for the
first six months of 2019 at
87,563 units; they peaked at
259,000 for the first six months
in 2007.
Exports of Japanese made
motorcycles to USA YTD were
-20.48 percent through June at
29,762 units. Total Japanese
factory manufactured
motorcycle exports worldwide
were -19.70 percent for the YTD
MOTORCYCLE
markets (where import tariffs
are high) and in making ATV/UTV
units - especially in the United
States where demand for such
machines is strongest.
Sweden: motorcycle registrations
+12.12% Jan-July
The latest data available from the
motorcycle industry trade association
in Sweden (McRF) shows new
motorcycle registrations up by +33.76
percent in July (1,355 units), having
been -8.17 percent in June (1,427
units), -2.65 percent in May (1,981
units) and +4.40 percent in April
8
(2,181 units).
The January to July YTD motorcycle
registrations are +12.12 percent at
9,001 units - the best first seven
months for new motorcycle
registrations in Sweden since before
2014.
The Swedish moped market was -7.03
INTERNATIONAL DEALER NEWS - AUGUST/SEPTEMBER 2019
percent for the first seven months of
the year at 8,977 units, meaning that
total new PTW registrations are up, but
only by +1.66 percent YTD at 17,978
units in total (road and off-road
motorcycles, mopeds and scooters) -
also the best market performance in
Sweden for the first seven months
since before 2014.
In 2018 new motorcycle registrations
were down for the full year at -10.83%
(10,279 units), with Mopeds up by
+22.71% (16,155 units,) putting total
new PTW registrations at +7.06%
(26,444 units) for the year – the
highest such figure for several years.
www.idnmag.com