International Dealer News IDN 146 December 2018 / January 2019 | Page 10
news ROOM
STAT
FACTS
MOTORCYCLES
JAN-SEPT 2018
COUNTRY
% CHANGE
ITALY
UNITS
+5.11 186,487
FRANCE +10.02 146,276
GERMANY +11.09 140,628
SPAIN +8.05 113,650
UK +3.66 83,155
GREECE +25.18 27,058
AUSTRIA +4.10 24,329
PORTUGAL +14.52 23,121
BELGIUM +11.00 21,096
-2.27 12,470
CZECH REPUBLIC +9.38 12,251
NETHERLANDS +4.27 12,195
SWEDEN +6.51 9,326
SLOVAKIA +5.35 4,764
DENMARK +20.49 3,005
FINLAND +10.40 2,888
SLOVENIA +0.28 2,128
LUXEMBOURG +5.83 1,780
ROMANIA +29.31 1,222
IRELAND +3.33 1,209
LATVIA +26.17 728
ESTONIA +12.70 550
+9.88 378
POLAND
LITHUANIA
TOTAL
+8.17
830,694
10
Cardo to join forces with JBL
for high-end communication
system audio
Cardo Systems continues its
evolution as the leading
wireless communication
systems manufacturer for
motorcyclists with a link-up
with JBL - a division of the
Harman Group and one of the
most respected names in the
top-end audio industry.
With embedded audio software
technology developed by JBL
specifically for Cardo at their
Los Angeles audio labs, Sound
by JBL now gives riders the
highest standard of audio
quality in Cardo’s latest
generation of Packtalk
communication systems,
including the Freecom 4+,
“establishing a new standard of
audio quality for motorcyclists.
Our collaboration with JBL will
deliver a superior audio
experience,” says Dr. Abraham
Glezerman, Cardo’s founder and
CEO.
“We have been relentlessly
committed to enhancing our
users’ joy of riding ever since
pioneering the Motorcycle
Bluetooth category back in
2004. This partnership is yet
another powerful example of
the innovation behind that
ongoing commitment. JBL and
its world-class audio solutions
will allow us to bring our
customers a new standard of
sound for the best riding
experience possible.”
After interviewing thousands of
riders over the course of 15
years, Cardo Systems says it
discovered that, collectively, the
three things riders are most
concerned about when looking
for a communication device are
performance, ease-of-use and
sound quality.
Cardo can justifiably claim to
have reinvented performance by
introducing the next generation
Dynamic Mesh Communication
platform, improved ease-of-use
with industry-first one-step
natural voice commands and are
now bringing premium audio to
one of the most difficult sound
quality environments
imaginable.
Natural voice command
operation allows riders to
simply say “Hey Cardo” without
INTERNATIONAL DEALER NEWS - DECEMBER 2018 / JANUARY 2019
having to press any
buttons, and the always-
on device reacts
instantaneously. The big
safety benefit: hands
always remain on the
handlebar, including
activation of Apple’s Siri
and “OK Google” by
voice command.
The all-new Freecom 4+
combines JBL driven
sound quality with
Bluetooth based natural
voice command operation
and a razor-thin control
wheel, available at a mid-
range price point. The
Dynamic Mesh
technology that
underpins the Cardo
Packtalk concept allows up to
15 riders to join and leave
communications and
conversations with fellow riders
over a distance of up to 5 miles
without the network crashing
and the riders needing to re-
establish communications
because it doesn’t use the
conventional “cascade
connection chain” technique.
Instead it is, quite literally, a
“dynamic mesh” that allows
any rider to join and leave at
any time. It also features natural
voice activation and JBL audio
grade sound quality in a glove-
friendly, ergonomic and
aerodynamic package together
with state-of-the-art four-way
rider-to-rider, rider-to-passenger
and single-rider intercom.
“We are excited to offer top-
end technology at an affordable
price point for the consumer,”
says Glezerman. “With its best-
in-class sound, truly natural
voice operation and the
innovative razor-thin wheel,
Freecom 4+ underscores again
our ongoing and firm
commitment to developing the
industry’s best solutions and
providing consumers with
communication systems that
perform extremely well for
virtually any riding style.”
Glezerman concluded by saying
that “the Freecom 4+ is the best
equipped and best performing
Bluetooth communication
system anywhere” - and it is
hard to argue with that claim.
www.cardosystems.com
www.idnmag.com