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PUBLISHER EDITOR-IN-CHIEF
ROBIN BRADLEY robin @ dealer-world. com
GENERAL MANAGER
IDN NOVEMBER / DECEMEBER 2026(# 193)
NEwSROOM........................................................ 6-25,48
COMMENT: Is the present growth in registrations sustainable?........................ 4
Robin Bradley thinks he might be imagining it, but the latest crop of national trade association new motorcycle registration statistics appear to suggest that we are either out of the Euro 5 + ' Pre-Reg ' registrations trauma, entering a new golden era of sales growth, or both?
SARA VINEY sara @ dealer-world. com
DESIGN & PRODUCTION DIRECTOR
BEN OAG ben @ dealer-world. com
Framlingham Technology Centre, Station Road Framlingham WOODBRIDGE Suffolk, IP12 9EZ Great Britain
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No part of IDN may be reproduced or used in any way without permission. The views contained in IDN are not necessarily the views of the publishers. Every effort is made to ensure that all material included is as accurate as possible, however the publishers cannot be held responsible for any erroneous statements, facts, figures or mistakes. All trademarks, brand names and other key words are used purely for descriptive purposes. No approval, endorsement of, or involvement in the contents of IDN is implied by the use of these or any other words, names or marks associated with all or any companies. All trademarks acknowledged. IDN( ISSN 1354- 4074) is published six times a year by Dealer World, 5, Rendlesham Mews, Rendlesham, Woodbridge, Suffolk, IP12 2SZ, Great Britain. Send address corrections to us at the address shown on this page, or e-mail to: sara @ dealer-world. com
Print by Warner’ s Midlands bourne, lincolnshire, Gb
ISSN 1354-4047
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SUPERSPROX: Exit from Ukraine................................................ 24-25
In 2023 and 2024 we carried regular reports from DJ Maughfling of Supersprox fame. Originally founded in the 1950s by his father in Wales, Supersprox was already a‘ storied’ brand by the time the war with Russia broke out. IDN recently caught up with DJ again and we talked about the situation in Ukraine and his decision to finally leave the country.
SPRINT FILTER: " For dealers, the proposition is simple "............ 48,10
Sales & Marketing Manager Fabrizio Marcucci opens up about world ' s oldest performance air filter brand ' s dry, single layer polyester filtering technology becoming Ducati ' s chosen fitment for the Panigale family, and the pathway to aftermarket growth that their original equipment credibility opens up for them.
FOWLERS OF BRISTOL: Duchinni to make EICMA debut........................ 14
One of Britain ' s best known motorcycle dealerships also has a burgeoning hard parts and own brand apparel business. In addition to showing their WEISE adult motorcycle clothing range, EICMA will see Fowlers gibe a debut to their unique DUCHINNI youth motorcycle brand.
AP RACING: From legacy to future...................................................... 15
Coventry, UK based AP Racing has introduced a new brand identity across its motorcycle market offering, bringing a refreshed visual expression“ to a brand that has been synonymous with high-performance engineering and motorsport excellence for decades. The rollout includes a new logo, an updated color palette, a modern visual language, and a stronger, more consistent brand experience.
POD ACTIVE: POD K4 3.0 –‘ The Next Evolution’........................................ 8
For more than 20 years, POD Active( Australia) has focused on one thing –“ building knee braces that help riders stay protected and keep doing what they love” says Marketing Manager Byron Marsh. After years of rider feedback, development and real-world testing, the trusted knee brace is reborn.
LEONART MOTORS: Leonart-x-Bultaco............................................ 15
Based on the Leonart Motors Rally 300 platform, the Barcelona off-road to cruiser to 125cc specialist has given the Bultaco brand another chapter in its story. The Bultaco Rally GT 300 is described as a“ trail-focused motorcycle designed for those seeking an agile vehicle for everyday use without sacrificing the ability to explore beyond the asphalt.”
RK CHAIN: MX2 World Championship for Triumph and RK Chain.................... 44
In what is widely being described as a milestone season for global motocross, Triumph Factory Racing’ s Guillem Farres has officially clinched the 2026 FIM MX2 Motocross World Champion title- and they did it with the ultra-thin UW-Ring technology of RK ' s 520MXU Gold Chain- " the extended wear life of a sealed chain at the competitive weight of a non-sealed.”
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