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Stefan Onken
Larsson network has been coordinated by industry veteran Stefan Onken- he is responsible for the motorcycle business and the continued expansion of the network throughout Europe. " From the very beginning, Larsson made a strategic decision that still defines the company today " says Stefan." We do not sell fashion. We do not sell helmets. We do not compete in lifestyle products. " Instead, we focus entirely on supporting professional motorcycle workshops. Every investment we make is driven by one objective: helping workshops repair
' looking for distribution partners to complete Larsson ' s European network '
Originating from Joh. Matthies GmbH & Co. KG in Hamburg, Germany, Larsson has grown into one of Europe ' s leading workshopfocused motorcycle aftermarket networks. Today, Larsson is represented by dedicated companies in Poland, Spain, the United Kingdom, Italy, the Czech Republic, the Netherlands and France. Together, they combine local market knowledge with the advantages of a strong European purchasing, logistics and product platform. The international development of the motorcycles successfully. " Whether it is through reliable spare parts, technical consumables, workshop equipment, batteries, chemicals or accurate product information, our mission is to be the backbone of the independent motorcycle workshop." At the heart of this concept lies information. For Larsson, data and an unrivalled knowledge base and
' 65,000 models '
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