International Dealer News 181 Nov/Dec 2024 IDN181 Nov/Dec 2024 | Page 9

2025

Germany to September 2024 - new motorcycle registrations + 1.86 %

The latest data from the German motorcycle industry association ( IVM ) show motorcycle registrations for the period to September 2024 up by + 1.86 % at 114,736 units YTD . In motorcycle unit terms , that has been the best first nine months of the year in Germany since before the Financial Crisis of 2007-2008 and subsequent Great Recession . That said , the summer has been soft compared to the spring in Germany , with registrations at + 3.00 % and -10.52 % in May and June respectively , coming back well in July at + 7.91 %. August was down by -0.39 %, with September -4.99 % at 9,093 units . In total PTW terms , the German market is running at -2.66 % for the YTD at 186,729 units , but that is still a second best ( behind 2023 ) for the first nine months of the year since before 2008 . The top-selling model YTD remains the new BMW R 1300 GS with 6,309 units sold for a 5.50 % market share . This was followed by the Kawasaki Z900 ( 2.87 %), Honda CB 750 Hornet ( 2.36 %), Yamaha MT-07 ( 2.00 %) and BMW R 1250 GS ( 1.93 %). The Kawasaki Z650 was in sixth spot ( 1.74 %), followed by the BMW F 900 R ( 1.57 %), Honda CBR 650 R ( 1.53 %), the , Honda XL 750 Transalp ( 1.52 %) and Yamaha MT-09 in 10th spot ( 1.4 %). The best-selling KTM is the 690 SMC ( 11th spot , also 1.20 % market share ). Other leading brand bestsellers outside the Top 10 include the Aprilia RS660 , Husqvarna 701 Supermoto , Suzuki GSX- 8S , Triumph Scrambler 400 X , GasGas SM700 , Ducati Multistrada V4 and Harley-Davidson Street Bob 114 .
YTD at an unprecedented 285,840 units for the YTD - also a post 2008 record for the first nine months of the year in Italy . The top-selling motorcycle YTD remains the Benelli TRK 702 / X ( 5,939 units sold ) - placing it ahead of many traditionally ( and still ) strong selling scooter brands and models - such as the Honda X-ADV 750 and ADV 350 , Piaggio Beverly 300 ABS and Yamaha TMAX and XMAX 300 . Indeed , the Benelli is also ahead of the BMW 1300
300,000
200,000
100,000
German registrations to September
191,829
-2.66 %
186,729
PTW
2023 2024
112,637
+ 1.86 %
114,736
MOTORCYCLE
With eight models in the Top 30 , it is no surprise that BMW remains market share leader in its home market , with 22,652 units sold , for a 19.74 % market share . It was followed by Honda with a 15.67 % market share ( 17,975 units ), Kawasaki ( 11.14 %/ 12,782 ), KTM ( 8.84 %/ 10.147 ) and Yamaha ( 8.18 %/ 9,386 ). The Top 10 market shares were rounded out by Triumph , Harley- Davidson , Ducati , Suzuki and Husqvarna . The Top 5 electric PTW brands in Germany YTD were Zero ( 211 units / 18.56 % market share ), Kawasaki ( 199 units / 17.50 %), Vmoto ( 111 units / 9.76 %), Tinbot ( 45 units / 3.96 %) and LiveWire ( 41 units / 3.61 %).
GS , which is the second bestselling motorcycle in Italy YTD with 4,161 units sold . Honda ’ s Africa Twin was third with 3,215 units sold . Hondas SH 125 , 150 and 350 were the top-sellers overall , followed by the KYMCO Agility 125 R16 in fourth and Piaggio Liberty 125 ABS in fifth . Maxi and ADV style scooters , and ADV style motorcycles , continue to dominate the market in Italy . Total scooter sales were 153,890 units (+ 4.36 %) for the YTD .
STAT ZONE

SHOW

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Salon du 2 Roues Lyon , FR • 13-16 Feb www . salondu2roues . com
IMOT Munich , DE • 21-23 Feb www . imot . de
MCN London Motorcycle Show
London , GB • 14-16 Feb www . mcnmotorcycleshow . com
Motorbeurs Utrecht , NL • 20-23- Feb www . motorbeursutrecht . nl
Hamburg Motorcycle Days Hamburg , DE • Feb www . motorradmessen . de
Motosalon Brno , CZ • Feb www . bvv . cz / motosalon
Motorräder Dortmund Dortmund , DE • 27 Feb-2 Mar www . zweiradmessen . de
Moto Festival Bern , CH • 27 Feb-2 Mar www . motofestival . ch
Daytona Bike Week ( 83 ) Florida , US • 28 Feb- 9 Mar www . officialbikeweek . com
Salon De La Moto Metz , FR • Mar www . metz-expo . com
RideOn MotoDays Fiera di Roma , IT • 7-9 Mar www . motodays . it
Osaka Motorcycle Show Osaka , JP • 21-23 Mar www . motorcycleshow . jp
2025
Motorradmesse Erfurt Erfurt , DE • 22-23 Mar www . motorradmesse-erfurt . de
Tokyo Motorcycle Show ( 51st ) Tokyo , JP • Mar 28-30 www . motorcycleshow . org