g ' innovation news ROOM and many other successes . " We are very proud of being a strong supporter of women in racing and have been a sponsor of Ana Carrasco , the first woman to become World Champion in a motorcycle racing category , when she won the Supersport 300 with Kawasaki in 2018 . The hot news is that she became the first winner of the women ' s World Championship this year ". Regular readers of IDN will be familiar with the ever-evolving Puig product range as we publish reports about various parts most months , but we make no apology for revisiting something rather special from the past couple of years . Puig ' s investments in advanced R & D and testing have been a class-leading case study - thinking in particular of its investments in virtual wind tunnel software for windshield aerodynamic optimisation , and the importance it places on its materials science research . Recently though it has been showcasing its advanced conceptproving technology and design capabilities with a series of project bikes that have caught the eye internationally . ' Diablo ' and the ' Diablo-X ' follow-up were Yamaha MT-09 based explorations of aerodynamics , ergonomics and motorcycle geometry that predicated the design of accessories without allowing OEM design geometry to compromise the kind of genuinely ' rider-centric ' design developments that an accessory manufacturer creates . Puig has developed a design language called ' Ever Flowing Design ' that sees accessory design stepping outside of those OEM enforced compromises . By liberating the ability of accessories to genuinely enhance the riding experience they , in turn , can inform the riding expectation .
Puig ' s 3,000 sq m at Granollers , Barcelona . The company employs over 75 people selling to 65 countries with approx . 5,000 dealers carrying its products .
The resulting ' Ever Flowing Design ' concept is a design philosophy that can be translated into a design language that ticks all the most important boxes - such as functionality based on the premise that " without purpose , there is no design "; accessory adaptability and versatility ; aerodynamics - " the basis of everything "; ergonomics - " designs for every kind of rider "; minimalism - " designs with nothing unnecessary getting in the way ", and embracing a future- facing smart-electronic and interactive design culture . With 60 years of heritage and innovation already in the bank , and ' institutional memory ' and continuity
11 M40
guaranteed , don ' t expect Puig to stand still in its next 60 years , and don ' t expect its interpretation of accessory design to be anything other than dynamic , original and ride- enhancing . www . puig . tv
From left to right : Joan Puig , Carles Puig , Joan Puig Jr