Internal - Children's Colorado Brand Guidelines Internal | Page 4

Define what our brand is , what it is not and what we want it to be
Inform the decisions that creators make to strengthen results
Unite all we say and do , so we speak with one consistent voice
Continue the celebrated growth of the Children ’ s Colorado brand
Inspire work that reflects and projects the true spirit of our organization

Define what our brand is , what it is not and what we want it to be

Inform the decisions that creators make to strengthen results

Our goals

Unite all we say and do , so we speak with one consistent voice

Continue the celebrated growth of the Children ’ s Colorado brand

Inspire work that reflects and projects the true spirit of our organization

Brand Guidelines 2024-08 4