iNM Magazine Volume 7 | August 2015
Music and Sports
t: ה
a
Soumil Aggarwal
PGDM 2015 - 17 | NMIMS Hyderabad
When individuals consider nice business methods, they
could consider master's degree educated executives or
daring entrepreneurs steering their organization with
continuous growth and profit. ey could concentrate on
an insightful business leader who has navigated business
modification, and unbroken the organization targeted on
evolving client desires. However, analysis and teaching
shows that we often explore nice strategists who don't
seem to be within the usual line of business – individuals
like Damien Hirst, Madonna and Joseph Beuys.
and I was definitely born one.” Managers who are unsure
of what their career goals frequently miss opportunities
and send a mixed signal to their subordinates, colleagues
and seniors. An average manager assumes that the
organization should provide him with opportunities, and
not the other way around. But in the world of collapsing
ranking and end of promotion based on year of service,
managers must take a role in delivering value to the
organization.
Understandin customer an industr
To this eclectic list a new name can be added. Consider
the following: In 2010 this person was named the artist of
the year by Billboard, just one year after she earned the
title of top new artist, and had been voted by Time as one
of the most influential people of the year. More than one
million fans saw her born this way tour up to the end of
October 2011; grossing more than $124 million with more
than 50 concerts still to come. Her album of the same title
was the best selling in the world. By e middle of 2012
nine consecutive songs of her had reached the two
million mark in paid downloads in the United States; the
only artist that had managed to achieve this feat. e
estimated sale of her recordings was 23 million albums
and 64 Million singles worldwide. is person: Lady Gaga.
How has Lady Gaga achieved this success? e answer is
because the five dimensions of her strategy (vision,
understanding the customer and industry, leveraging
competencies, addressing weaknesses, consistent
implementation and c