Apart from social media , what strategies would you recommend for growing your online presence ?
It ' s not about fancy websites or names or branding or banners . You don ' t have to invest in podcasting or SEO or anything like that . I think the best thing you can do initially is build your following utilising free things – social media , radio interviews , media interviews … Then people will start to pay you a premium amount if you ' re good at what you do and they see you as an expert in that area .
We get caught up in trying to make everything look perfect , but it ' s not about that .
We ' d all like to make income while we ' re sleeping . Have you mastered that ?
It ' s something I do a lot in my practice ! I sell webinars , online courses , PDFs and products . I think digital products are an excellent idea , but dietitians should start with products that don ' t take too much time – a course is going to be a much bigger time investment than what a small e-book will be . And , you want it to all be automated , so someone buys the product , you get the money in your account and an email automatically goes out and tells them how to download or how to access what they ’ ve bought . Time is money !
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© Dietitian Connection 19 Infuse | May 2023