Infuse Issue 7 March 2019 | Page 33

“My advice to a new graduate – don’t hold yourself back! Start whatever it is you really want to do...” Anika shares how Shenanigans of a Dietitian started on BlogSpot back in 2015 and was very much a personal thing. However on commencing her PhD she realized the power of the digital platform to make a bigger impact. “I started blogging on a new series called ‘The PhD diaries’ to share my monthly updates. During this whole time, I also kept thinking about starting a public Instagram and finally mustered up the courage to open an account after completing my first year.” And as they say, the rest is history! Chatting further about her growing profile – especially on social media and her recent appointment as a spokesperson for the Dietitians Association of Australia (DAA) – Anika admits it can be a struggle to continually deliver engaging evidence- based messages to her audiences. “To be honest, it has been very challenging to juggle social media with a full-time PhD, along with other work and family commitments. Engaging and creating content for social media can be very time- consuming. In the past, I was bogged down on quantity but nowadays, I am focusing on quality and striving to create content that is meaningful and offers value.” Anika’s top tip for getting everything done: “I am constantly juggling numerous tasks so writing a to-do list helps me to get everything down on paper and prioritize what needs to be done first.” article continues overleaf... © Dietitian Connection 33 Infuse | March 2019