Infuse 3 March 2018 | Page 39

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Share
Prioritise what you see first
When it comes to sharing content on
social media, here are some pro tips:
Don’t just follow and like pages that you
want to keep an eye on. Go one step
further: Facebook gives you the option
to prioritise pages, groups, etc. that
you want to see first. This is a great way
to make sure you don’t miss
important updates.
· Share / repost / retweet content
from other pages. This helps you
build a community, introduces you to
people who may not already know you
and saves you time! Just make sure this
content aligns with your brand and your
values. Of course, don’t forget to credit
the original author.
· Plan your posts, either on a weekly
or monthly basis (and leave some
free days for sharing). Hootsuite
and coschedule are amazing
planning tools.
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· Interact with people by liking,
commenting and sharing. After all,
it is social media.
Join groups
On Facebook, there’s a myriad of topic-specific groups – including specific dietitian
groups. These forums – often private, and with selective membership – create
more intimate, focused communities, build support networks and enable informed
discussions with like-minded colleagues. Also, be sure you check the ‘rules of
engagement’ for each group, so you don’t offend. Facebook group rules have
become the “social norms” of the virtual world.
Reference:
· 71% of internet users are currently social media users (Statista, 2017)
© Dietitian Connection
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Infuse | March 2018