Independent Artist Magazine October/November 2013 | Page 6
60 Simple Ways to Increase Your Twitter Followers
Written by Krista Bunskoek @ Wishpond
Do you need to get more followers on Twitter?
Most businesses are on Twitter these days, but many still scratch their heads trying to find actionable ideas to increase their Twitter followers.
In this article, I’ll give you 60 simple tips (in 7 categories) to get you more connected with your followers, and increase your genuine Twitter numbers.
Tweetable Tips:
Do you embed your best tweets? Why you should…
Do you follow people who follow you?
Use campaign specific hashtags to market your business
Do you ask questions on Twitter? Why you should…
Short tweets get noticed. Please RT
Do you rapid tweet? Stop it now! Please retweet
Do you do this? Run weekly Twitter contests to get more followers
Get Your Twitter Known
1. Get to know Twitter lingo - If you’re new to Twitter, or want to
learn more about Twitter, start with knowing the language. The lingo
keeps changing as the platform develops, but here’s 10 basic Twitter
definitions you need to know.
2. Make a great Bio - Lots of people will look at your bio to decide
whether they will follow you or not. Clearly and briefly write about
your company. Keep it friendly, and even add a few quirky (yet
professional) comments. Make sure your profile image reflects your
brand, too.
3. Keep your Bio current - Refresh your bio with events or business
campaigns you are running. If you’ve just made a new webinar, for
example, post a link to it from your Twitter bio. Include a simple
CTA.
4. Make your Twitter known - Cross promote your Twitter handle
on social sites. Set up a Twitter tab on your Facebook page, include
it in your Google+ profile, your LinkedIn page, and any other social
sites your business has.
people a day on Twitter.
10. Use your Twitter account to sign in to other forum sites - You’re
likely engaging on other public sites. Sign in using your Twitter
account, and your bio will often be shown when you post. If you’re
successful on those sites, you’ll get more followers on Twitter too.
11. If you guest blog, include your Twitter handle - If your business
marketing includes writing for other sites, make sure you have your
Twitter handle in your content marketing bio.
12. Sign up for Twitter directories - Yup, there are Twitter directories, where people go to search for interesting people and business.
It doesn’t take long to sign up for these types of listings, they’re free,
and it adds another way people can find and follow you on Twitter.
Try out sites like: Twello, Wefollow , or TweetFind
Follow People and Businesses
13. Follow people who follow you - When someone follows you,
check out their bio’s and return the follow. This is especially cool
if you’re well known, or have a great twitter following already. It
makes your new followers feel very special. (For example, I followed
Ekaterina Walter - the brains behind Intel’s amazingly cool social
media strategy, and now CMO of BRANDERATI - and she followed
me back!)
14. Follow other people who follow people who are like you - Use
Twitter’s “Who to Follow” list, which is catered to you, based on
your activity on the site.
15. Follow industry leaders - Find your industry leaders on Twitter.
Follow them, and interact with them too.
5. Promote your Twitter on your blog and website - Embed your live
Twitter feed on your website. Be sure you have a Twitter “Follow”
button on your site. Make your blog posts easy to share, with a
“Tweet this” button.
16. Get a celebrity o r industry leader to follow you - Reach out to
industry leaders on Twitter. Mention them, retweet them, and ask
them to follow you. When they do, keep in touch. They may just
retweet you to their followers.
6. Embed your best Tweets - Twitter lets you embed single tweets
now. You can code them directly on your website or blog. (
17. Send a Direct Message to your new followers - Again, this makes
your new followers feel like you listen and you care. Though the DM
is sort of becoming old school, it doesn’t hurt. Just don’t use DM’s to
spam!
7. Promote your Twitter on any printed material - If you use any
printed material, such as business cards, flyers, or print ads, make
sure you include your Twitter handle to make it easy to connect.
Social Media Power Influencer Jeff Bullas uses this tactic:
8. Include your handle in your email signature - Don’t forget to
include a link to your Twitter in your email signature (just as you
would your website or phone number).
Use Hashtags
9. Tweet to people everyday - Make it a practise to @mention 3 new
18. Use hashtags - Twitter was one of the first social platforms to
introduce hashtags. They are still very relevant today. Keep them to
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