CUSTOMER PROFILES
Collaboration Customer Profile:
Name? Lily St Pierre
Age? 25
Location? Bromley
Marital Status? Single
Occupation? Fashion Buyer
Income? £25,000
Budget/ spending habits? £150 a month on pampering activities. £350 a month on
clothes
Hobbies? Going to the theatre and going out with friends. Loves the gym after work.
Lifestyle? Working 5 days a week and enjoying the weekend with friends and family
How they dress? Glamourous
What media they use? Facebook, Instagram, snapchat and twitter
What other brands do they like? Boutique clothing, Boohoo.com, prettylittlething.com, Zara, River
Island etc