IIC Journal of Innovation 7th Edition | Page 75

Growing A Digital Mindset in the Lime Industry With An IIoT Platform… Figure 62 MOSAICO ZERO Analytical App WORKFLOW Within this framework, the set of presented information offers the opportunity that the resulting value of combining this information is worth more than the sum of its individual data elements. The disruptive element, in this case, is precisely this added value that does not limit the discussion around the data but makes the context of the discussion dynamic and fluid, thanks to the continuous contribution of the objects. Similarly, relatively few people limit their private consumer experience by refusing to create online accounts. Many executive leaders use outdated privacy policies that forfeit the opportunities arising from data storage and sharing on the corporate cl oud. Undoubtedly privacy deserves reflection, and my answer is not aimed at how to protect data, but at what level of privacy we are willing to surrender due to the benefit of gaining insight from analysis of big data. Think how much is done at the individual level using Google® traffic maps and Waze®. The moment I provide a piece of my privacy – my location – I will have available to me the analysis of the aggregate position (and anonymous to all the people who decided to share it) and whether the road that I'm on or headed toward contains more or less traffic! They can safely answer “no” when my phone asks me if I want to share Privacy A fundamental theme when it comes to digital data is privacy. I wonder why almost nobody has ever asked the question of what level of privacy was reserved for our data before they were digital and cloud-based. The illusion that data on paper was protected and the lack of education and technical information regarding the collection, transfer and storage of digital data is driving a lack of knowledge about privacy as a concern in the current context. - 74 - March 2018