Contents
Intelligent Transport Solutions for Smart Cities and Regions: Lessons
Learned from an 18-month Trial
Rafael Cepeda, InterDigital Europe
Ken Figueredo, InterDigital Solutions
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How IoT Can Significantly Improve Healthcare in the Context of Smart City
Nitin Gupta, TATA Consultancy Services 14
Spotlight on the Business Strategy & Solution Lifecycle Working Group 23
Neuromarketing – The Art and Science of Marketing and Neurosciences
Enabled by IoT Technologies
Christopher Arthmann, NEC Innovation Division
I-Ping Li, Deloitte 27
Outcomes, Insights and Best Practices from IIC Testbeds: Track and Trace
Testbed
Michael Dietz, SAP SE
Andreas Mueller, Bosch
Dirk Slama, Bosch Software Innovations
Joseph Fontaine, Industrial Internet Consortium 37
What’s New at the Industrial Internet Consortium 49
The views expressed in the IIC Journal of Innovation are the contributing authors’ views and do
not necessarily represent the views of their respective employers nor those of the Industrial
Internet Consortium.
IIC Journal of Innovation
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