health benefits for various medical conditions. Presence of anti-oxidants and anti-bacterial properties are
making kombucha, a favorite alternative for green tea, among health conscious people. Governments
promoting the kombucha, as a health drink, in various countries are expected to boost the growth of
kombucha market. High cost of the kombucha products in developing countries is a major restraint for the
global kombucha market. The new stringent regulations for kombucha products in various countries will be
a challenge for major players in the market. Increasing global demand for fortified and functional
beverages is expected to provide opportunities for major players in the market to expand, during the
forecast period.
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Segments Covered
The report covers the analysis of global as well as regional markets of kombucha market. Moreover, the
global kombucha market is segmented by flavors and by microbial culture type. The global kombucha
market by flavors covers Citric, Coconut, Fruits, Flowers, Herbs, Roots, Spices and others. On the basis of
the microbial type, the kombucha market is segmented as bacteria, mold, yeast and others.
Geographies Covered
The global kombucha market covers analysis of regions such as North America, Europe, Asia-Pacific and
RoW (including Latin America, Middle East and Africa). Among the geographies, North America is the
largest kombucha market in the world, due to the presence of major kombucha manufacturers in the USA,
wider range of flavors and increasing awareness about health benefits of kombucha among people. Asia-
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